Summary
Staff laid out a four-month plan — 17+ meetings, surveys and focus groups — to gather input on a strategy to diversify the economy and tackle an $11.7 million structural deficit. Council wants nonprofits included, fresher data and quick wins like Alvarado Street revitalization.
At a glance
- Total mentions
- 1
- Last 30 days
- 0
Last discussed Aug 4, 2026.
Impact analysis
The city faces an $11.7 million structural deficit; the strategy aims to diversify revenue in a town where roughly 40% of the general fund is tourism-related.
Local businesses, workers and residents stand to gain from a more diversified economy and revitalized commercial corridors.
Mentions & discussions (1)
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